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South African rapper Nasty C is in the US and will tomorrow make a debut at the iconic New York restaurant and live performance venue, S.O.B.’s.
“We’re stoked to have Nasty C this Wednesday, November 8th for a free concert and Q&A. The South African Hip Hop and Afrobeat star is hitting the S.O.B.’s stage for his first-ever concert in NYC,” the venue excitedly announced on their social media.
International record label Def Jam is in collaboration with the free pop-up event. Nasty C recently traveled to Nigeria to work on a collaborative project with Odumodublvck, a Nigerian rapper known for producing one of the year’s biggest hits, Declan Rice.
Sounds of Brazil, or S.O.B. for short, was founded in 1982 in the Manhattan area of Hudson Square by well-known musician Larry Gold with the goal of showcasing Afro-Latino music to as many people as possible.
It has established itself as the top location for all genres of music, not just world music, in New York City and around the globe.
Today, S.O.B.’s draws both local and international crowds, continuing to specialise in Brazilian, Latin, R&B, Hip Hop, Haitian, Caribbean, Alternative and World music.